Homegrown craft beer company Specific Gravity Beverage Co (SGBC) has won four major accolades and a best in category trophy at the Australian International Beer Awards (AIBA) – the largest beer competition for both draught and packaged beer in the world.
The 4 accolades include Gold medal and trophy for Best Design - Outer Packaging for its Classic IPA, Craft Lager, and Wheat Beer 4 Packs. Bronze medal for Best Design - Label/Surface Design. Another Bronze for its Classic IPA in the category of British Style (Best Traditional IPA) and last but by no means least, the Bronze for its Wheat Beer in the category of German Style Hefe (Best Wheat Beer).
SGBC began when Devin and Master Brewer Kim Wong teamed up to produce high quality ales that were affordable, unpretentious and highly accessible. Since then, they have launched four well-received offerings – a Classic IPA, Craft Lager, a German-style Wheat Beer and a Golden Ale. Retailing from just $5.50, the beers have been priced well under craft beer offerings on the market in order to make them highly accessible – even though SGBC produces to an international standard.
SGBC’s road to international acclaim and success has not been an easy one, with the pandemic playing a major part in changing the company's early direction. “Covid fundamentally altered our path to market and meant that off-trade purchases became the primary channel for craft beer sales,” said Montisano.
In addition to SGBC’s year-round brands, seasonal offerings are released as a wide range and variety of beer styles and unique ingredients that are available to dedicated craft beer drinkers. These include ales on cask served with a traditional hand-pump, German favourites like Maibock and Marzen (for Oktoberfest) and the always popular holiday beers with an array of unique flavourings.
Want to try? Check out our SGBC beer locator here
*Every effort has been made to ensure that the information here is accurate at the time of publication. However, changes to the information may have occurred since going to press. Please check www.facebook.com/sgbevco or www.instagram.com/sgbevco/ for the latest information.
