Supermama

Published - 03 May 2021, Monday

Supermama is a Singapore Design-Led Lifestyle goods brand. Founded in 2010, they seek to provide museum-like respite to the busyness of urban life. What started off as a couple's decision to steal time away from work for their young children has evolved into Singapore's go-to source for locally designed homeware and souvenirs. The concept of giving is central in Supermama. They believe that good stories, good design, and good crafts make good gifts. From their classic “Made in Arita Japan” blue white porcelain, to contemporary tableware, every piece Supermama produces is made by some of the finest craftsmen in Asia, whilst exhibiting a distinctly Singaporean design approach.

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Sophie George

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RATED 6.5 / 8

Founded in 2010, Supermama is a homegrown design-led lifestyle goods brand, which seeks to provide museum-like respite to the busyness of urban life. This minimalist husband-and-wife co-owned souvenir shop has evolved into the island’s go-to source for locally designed homeware and souvenirs. Every piece here is produced by some of the finest craftsmen in Asia, whilst exhibiting a distinctly Singaporean design approach — think asymmetrical bowls, dimpled cups, and painstakingly hand-painted plates inspired by the country’s modernised culture. This is the perfect place to pick up thoughtful, and original gifts for someone special (or yourself). In 2013, their signature cobalt blue and white porcelain collection titled “Singapore Icons” was awarded the President’s Design Award — the leading design accolade in Singapore.

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